Overview
Commercial Director
Collooney & Castledargan, Co. Sligo | Senior Executive Opportunity
The Company – Fallon Group
Fallon Group (D&B Fallon, Castledargan Resort Ltd, Derfal Ltd) is a founder-led, diversified Irish SME operating across distribution, retail, leisure and property.
Established in the early 1980s and headquartered in Northwest Business Park, Collooney, Co. Sligo, the Group is currently midway through a significant €25+ million three-year investment cycle. This phase of growth includes operational expansion, property development and a strong commitment to digital transformation across all business units.
Due to ongoing expansion and ambitious future plans, we are recruiting a forward-thinking Commercial Director to drive strategy, profitability and digital innovation across the Group.
The Role – Commercial Director
Reporting directly to the Managing Director, this is a pivotal leadership position with full commercial responsibility across the Group’s businesses.
You will define strategic direction, lead financial planning and drive commercial performance — while also spearheading the Group’s digital transformation agenda, ensuring systems, processes and technology support scalable growth and operational excellence.
Key Responsibilities
Strategic Leadership & Digital Transformation
- Define and implement Group-wide commercial strategy in conjunction with the Managing Director
- Lead digital transformation initiatives across sales, operations and finance
- Identify and implement new technologies to improve efficiency, reporting and customer experience
- Drive data-led decision-making through enhanced analytics and reporting systems
- Oversee ERP/CRM optimisation and system integration projects
- Embed a culture of innovation and continuous improvement
Sales & Market Growth
- Lead and support business development, sales and marketing teams
- Strengthen existing client relationships and secure new business opportunities
- Conduct market research and competitor analysis to identify trends and growth opportunities
- Ensure positive brand positioning and public relations
- Leverage digital marketing and CRM tools to enhance commercial performance
Operations
- Provide leadership to Heads of Department and General Managers
- Ensure strong cross-departmental collaboration across all businesses
- Implement KPI tracking, budget management and performance reporting systems
- Drive process automation and operational efficiencies
- Ensure statutory compliance and governance
- Improve profitability, customer satisfaction and staff retention
- Recruit senior team members and participate in disciplinary processes when required
Finance & Governance
- Oversee financial management and maximise profitability
- Deliver performance in line with agreed financial budgets
- Lead capital funding initiatives and investment planning
- Manage budgeting, forecasting and financial analysis
- Oversee cash flow and risk management
- Negotiate contracts with financial providers, legal advisors, suppliers and contractors
- Ensure strong compliance and corporate governance frameworks
- Implement financial systems that support real-time reporting and strategic oversight
Location
The role is based between Collooney and Castledargan Resort, Co. Sligo, with travel required to meetings across various locations.
The Person
- 10+ years’ senior commercial, operational or financial management experience
- Relevant finance qualification preferred
- Experience operating at Director or Senior Commercial leadership level
- Strong leadership, mentoring and stakeholder management skills
- Experience leading digital transformation or systems implementation projects
- Entrepreneurial mindset with understanding of owner-led SME environments
- Strategic vision combined with hands-on execution capability
Apply Today
All applications will be treated in the strictest confidence.
Email your CV to: [email protected]
Confidential enquiries: Sylvester Jennings – 087 6723533